Freelance Digital Advertising Specialist Templates
There is a huge number of templates that someone in the Freelance Digital Advertising Specialist role uses in their daily work. In this article, we’ll outline the main templates they use.
Documents & Spreadsheets
These templates are some of the most commonly used templates by a Freelance Digital Advertising Specialist. Documents are often built in tools like Word, Google Docs, Notion & others while spreadsheets are often built in Excel, Google Sheets, Airtable & others.
1. Client Proposal Template
2. Campaign Performance Report Template
3. Social Media Content Calendar Template
4. Google Ads Campaign Setup Template
5. Email Marketing Campaign Template
6. Website Analytics Report Template
7. Competitor Analysis Template
8. Client Onboarding Checklist Template
9. Invoice Template
10. Project Timeline Template
Reports
Reports are often prepared by a Freelance Digital Advertising Specialist to track business performance for themselves or for their management team. They can be created in a variety of tools and can be static or dynamic templates.
1. Campaign Performance Report
2. Cost per Acquisition Report
3. Click-Through Rate Report
4. Conversion Rate Report
5. Return on Investment Report
6. Ad Spend Report
7. Audience Demographics Report
8. Keyword Performance Report
9. Social Media Engagement Report
10. Competitor Analysis Report
SOPs
At the heart of businesses with solid systems and processes are SOPs (standard operating procedures). These should be living documents that outline what a Freelance Digital Advertising Specialist does and how they do it.
1. Campaign Setup SOP
2. Keyword Research SOP
3. Ad Copywriting SOP
4. Landing Page Optimization SOP
5. Ad Performance Monitoring SOP
6. A/B Testing SOP
7. Conversion Tracking SOP
8. Remarketing Campaign SOP
9. Budget Allocation SOP
10. Monthly Reporting SOP
Presentations
Freelance Digital Advertising Specialist presentations can be delivered either to internal or external stakeholders. Often created in tools like PowerPoint, Google Slides, Canva, Adobe or others, they are important for visually communicating important business information.
1. Sales Performance Report
2. Marketing Campaign Analysis
3. Client Presentation
4. Competitor Analysis
5. Digital Advertising Strategy
Legal Docs
There are several key times when a Freelance Digital Advertising Specialist needs to create and complete legal documents. By using templates set up as documents, signable PDFs or esignature software templates, they can speed up this process.
1. Non-Disclosure Agreement (NDA)
2. Service Agreement
3. Independent Contractor Agreement
4. Statement of Work (SOW)
5. Invoice Template
Health & Safety Templates
Health & Safety templates for a Freelance Digital Advertising Specialist ensure that the correct forms are completed to protect from harm and record any incidents at work.
1. Incident Report Template
2. Risk Assessment Template
3. Safety Meeting Minutes Template
4. Emergency Evacuation Plan Template
5. Personal Protective Equipment (PPE) Checklist Template
Calendars
Setting up Freelance Digital Advertising Specialist calendars ensures that they can visually see what’s coming up and plan events successfully.
1. Monthly Content Calendar
2. Social Media Posting Calendar
3. Advertising Campaign Calendar
4. Client Meeting Calendar
5. Project Deadline Calendar
Invoice Templates
Several types of Freelance Digital Advertising Specialist invoice templates can be used and these are generally set up as Word docs, PDFs or accounting software templates.
1. Monthly Advertising Services Invoice
2. Creative Design Invoice
3. Social Media Management Invoice
4. Google Ads Campaign Invoice
5. Email Marketing Campaign Invoice
Survey Templates
For a Freelance Digital Advertising Specialist to get insights related to the work they do, they need to send out Freelance Digital Advertising Specialist surveys. These templates can be set up as documents, fillable PDFs or survey software templates.
1. Customer Satisfaction Survey
2. Market Research Survey
3. Advertising Effectiveness Survey
4. Brand Awareness Survey
5. Competitor Analysis Survey
Meeting Agendas
Having premade Freelance Digital Advertising Specialist meeting agenda and meeting notes templates can save time and ensure you run efficient meetings. They are usually set up in tools like Word, Google Docs, Notion & others.
1. Monthly Performance Review Meeting
2. Campaign Strategy Planning Meeting
3. Client Onboarding Meeting
4. Weekly Progress Update Meeting
5. Creative Brainstorming Meeting
Budget Templates
To manage finances well, a Freelance Digital Advertising Specialist would need to have budget templates they can used on a monthly, quarterly and yearly basis.
1. Monthly Income and Expenses Template
2. Advertising Campaign Budget Template
3. Client Project Budget Template
4. Marketing Tools and Software Budget Template
5. Professional Development and Training Budget Template
Dashboards
Dashboards are a useful way for a Freelance Digital Advertising Specialist to monitor business performance and they can be set up as static documents or dynamic online documents/views.
1. Performance Overview Dashboard
2. Campaign Performance Dashboard
3. Audience Insights Dashboard
4. Conversion Funnel Dashboard
5. ROI Analysis Dashboard
Proposal Templates
For bidding or requesting work, a Freelance Digital Advertising Specialist needs a boilerplate proposal template that they can use over and over again. These templates can be set up as documents, fillable PDFs or proposal software templates.
1. Monthly Digital Advertising Strategy Proposal
2. Social Media Advertising Campaign Proposal
3. Search Engine Marketing Proposal
4. Display Advertising Proposal
5. Email Marketing Campaign Proposal
Get Your Template Made
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