How To Sell Squarespace Templates
Creating and selling Squarespace templates can be a rewarding way to diversify your revenue stream as a web designer. Here’s a guide on how to get started, based on expert advice from the Squarespace Circle community.
Types of Templates People Sell Using Squarespace
- Focus on Specific Industries or Niches: Successful Squarespace templates are often tailored to specific industries or niches. For example, templates for therapists, coaches, service-based businesses, and solopreneurs are quite popular. This specialization ensures that the templates meet the unique needs and goals of each industry.
Using a Free Squarespace Account to Create & Sell Templates
- Professional Account Recommended: While there isn’t explicit information on whether a free Squarespace account can be used for this purpose, the complexity and scope of designing and selling professional-grade templates imply that a more comprehensive, professional account might be necessary. This is due to the need for advanced features, support, and the potential integration of a store to sell these templates.
Steps to Sell Squarespace Templates
- Evaluate if Template Selling Fits You: Understand that selling templates requires significant effort in creation, marketing, and customer support.
- Define Your Target Audience: Focus on industries or client types you are familiar with and passionate about.
- Set Up Your Store: Use Squarespace’s built-in store functionalities to set up your template store.
- Price Your Templates Appropriately: Prices can range from $99 to $299, factoring in design, support, and additional resources.
- Market Your Store: Utilize social media, email, webinars, etc., tailored to your target audience.
- Sales and Transfer Process: After a sale, transfer the template to the customer by adding them as a contributor to the trial site.
- Continuously Evaluate and Adapt: Monitor the performance of your store and templates, and be open to making necessary adjustments based on customer feedback and sales data.
FAQs for Squarespace Template Sellers
- Q: How much time does it take to create a template?
- A: Approximately 30-40 hours in total, including concept development, design, and creating tutorials.
- Q: Can I sell templates if I’m new to web design?
- A: It’s recommended for more experienced designers due to the multifaceted nature of the work involved.
- Q: How do I stand out in the template market?
- A: Focus on creating high-quality, niche-specific templates and providing excellent customer support.
- Q: Is it viable to make templates for multiple industries?
- A: It’s advised to specialize in specific industries rather than spreading too thin across multiple sectors.
For more detailed guidance and insights from experienced template sellers, you can visit the Squarespace Circle community
Bonus!
Squarespace also has an affiliate program that you can access here. You get paid a set $ amount for all purchases using your referral link. How do you use it? On your template sales pages, add a sentence that asks people whether they’re Squarespace users. If they’re not users, they can click the link, sign up for a paid Squarespace account and get paid.